Lupin collaborates with Shaan to raise Mental health Awareness

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Talking about Mental health is seen as a taboo in India, but things are getting changed with celebrities coming to the fore to increase awareness. And yesterday, one more celebrity came into the picture when the famous playback singer, Shaan, launched a song in collaboration with the pharmaceutical firm, Lupin.

The step was taken to recognize the mental health awareness in India. The song is a recreation of the singer’s iconic song, ‘Tanha Dil, Tanha Safar’. In an online event, organized by Lupin India, Shaan released the song.

Commenting on the association, Indian playback singer Shaan said, “I am pleased to have Lupin’s support for this initiative. I hope ‘Tanha Dil’ will bring peace and hope to millions of people and help address the societal stigma around the issue of mental health.”

“Mental health signs are often overlooked. Lupin aims to emphasize the importance of mental health as an integral part of living a healthy and balanced life. Our #SayYesToLife campaign aims to raise awareness about mental health. We are delighted to have partnered with Shaan for the re-launch of the iconic song, Tanha Dil. Through the song, we intend to reflect on the reality of mental health struggles. and break down the barrier to help people understand mental health conditions better,”

Rajeev Sibal, President, India Region Formulations, Lupin

In a recent media release, the head of corporate communications at Lupin, Shweta Munjal states, “At Lupin, we have actively involved in raising awareness about mental health. Where words fail, music takes over as the most powerful means of expression, and that is why we have partnered with Shaan to re-launch the iconic song ‘Tanha Dil Tanha Safar’. While this song track focuses on a serious issue, it still has magic and soulfulness that can help people through a difficult time.”

A World Health Organization (WHO) report indicates that globally it is estimated that 5% of adults suffer from depression. To add on, in the wake of the Coronavirus pandemic, there has been a surge in the number of people being diagnosed with depression. Talking about the research on mental states and diseases, Dr. Arun B Nair said that ‘Music therapy had a positive effect on most states.’

To watch the full event:

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