Bally is a long-running luxury company that offers shoes, bags, accessories, and ready-to-wear fashion. It was founded in 1851 and is one of the world’s oldest luxury companies. While the brand changes to appeal to a wider range of generations, it remains committed to providing unrivaled quality and customer service. Bally is replacing its current Retail Point of Service (POS) systems with Oracle Retail Xstore in 18 countries to keep this pledge. Bally employees will have simple access to the data they need to better understand consumer preferences and move freely to help customers locate the items they want, whether in-store or online and check out with ease, thanks to the mobile Oracle systems. The iconic Swiss luxury apparel brand is revamping its retail point-of-sale to provide customers with a more personalized omnichannel shopping experience.
“The boutiques are a real destination, where customers can enjoy a personalized shopping experience, interact with the sales staff, and feel the quality of the products first-hand. With the Oracle retail POS solutions, store associates will always be able to guide the customers throughout the shopping experience, offer first-class omnichannel services by combining physical and digital experiences, and process payments quickly,”said Nicolas Girotto, CEO of Bally.
Accenture will drive the strategic, multinational deployment and oversee the change management process. Accenture is a long-time Oracle PartnerNetwork (OPN) member with unrivaled skills in implementing complex, global transformations at scale using Oracle technology.
“When we embarked on the selection process, we were looking for a technology provider who could deliver against our vision and our reality of today. We believe Oracle can do both in the timeframe we need to support the business,”said Nicolas Girotto, CEO of Bally.
“As the consumer landscape continues to evolve, retailers need to manage the pace of change while keeping the customer at the core of their operations. At Oracle, we are focused on delivering a platform that delivers agility, scale, and operational excellence retailers need to do exactly that. Our strategy is to build a platform that allows retailers like Bally to leverage our pre-built integration capabilities and common data model so they can focus on growing their business with Oracle,”said Mike Webster, senior vice president, and general manager, Oracle Retail.
Bally relies on technology to keep up with its consumers’ ever-changing demands and give the service and experiences they expect. Bally chose Oracle Retail Xstore Point-of-Service and Oracle Retail Xstore Office to replace its more than 500 POS systems after evaluating several options on the market. The technology’s industry reputation and unique reference library, which offers built-in processes and retail-specific best practices that will support a successful roll-out and continuing support by Bally’s tiny IT team, were critical in this decision.